Chubby Cheeks

Building & launching Chubby Cheeks from the ground up

Paddington, NSW

Wasamedia developed Chubby Cheeks’ entire brand and logo, curated to appeal to a large Sydney audience.

Wasamedia worked with Chubby Cheeks right from the beginning to create a unique brand identity which included the design of signage, logos and menus. The team successfully launched the restaurant with PR, content creation and geo-targeted digital marketing. In the lead up to the restaurant’s opening, Wasamedia created buzz around the launch through creating thumb-stopping content and liaising with key media to get the word out in Sydney’s Eastern Suburbs and beyond.

Key outcomes

  • The launch generated over $100,000 of media coverage
  • Brand awareness amongst local and wider Sydney audience
  • On-brand and well curated logo and branding
Main image

“Team Wasa helped us to develop an eye-catching brand for our new venue in Paddington. Chubby Cheeks had a very successful opening period which was enhanced through social media and outstanding media coverage generated by Wasamedia’s carefully managed PR campaign.”

Song Pol

People involved

David Wasserman
David Wasserman


Regina Lee
Regina Lee

Account Manager

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