Bot Development Process
As a boutique agency, Wasamedia treats every clients needs and goals individually. We know that no two businesses are the same. Our team works closely with clients throughout the project with personalised care and passion to ensure the best possible outcome.
1. Tissue sessions
We'll meet to assess how a Facebook Messenger Bot can best support your business.
2. Strategy development
We determine the messenger bots purpose and how it will function as well as any supporting media such as the Facebook ad campaign.
3. Mapping out the messenger bot
Based on the campaign strategy we will map out the menu, growth tool, flows and any sequences required including copywriting.
4. Building the messenger bot
We use Manychat to build out the messenger bot and connect any automations required.
5. Advertising support
We plan and develop any required additional advertising support.
6. Reporting, troubleshooting and optimisation
We continually tweak the bot campaign to ensure it’s delivering the best possible results.
We have fun along the way
Our highly specialized team are driven by a desire for continuous knowledge in the chat-bot space – they love, live and breathe what they do!
Tom Middledorp
Digital Strategist
Lisa Rubner
Digital Strategist
Why Wasamedia?
Real innovations and a positive customer experience are at the heart of successful communications.
Leadership
We're an award-winning communications agency
Strategy
Each client package is tailored to your business by true specialists
Experience
Leverage out knowledge, expertise and industry contacts
Work with directors
We're a medium sized agency which means more time for you
Building success by building partnerships
We design and develop custom digital solutions for clients like The Charter, Brokenwood, Tramsheds and many more
Launching Sydney’s newest dining precinct in the CBD, Barrack Place
Through strategic use of PR, digital advertising, influencer and media engagement, a BOT campaign and a free public event Wasamedia successfully launched the eatery into the Sydney dining scene.
Industry
- Retail Precinct
Services
- Facebook Messenger BOT Campaign
- Events – Block Party
- PR & Media – Hospitality
Discuss your project with us
FAQ
Want to know more? We'd love to hear from you! Contact us
Messenger bots generally operate based on a set of rules and keywords. Users can interact with a bot by using the keyboard or just by tapping buttons.
To answer that question let’s look at the facts:
- There are 1.2 billion people using messenger worldwide
- People are actively using messenger: Stats from Venture beat:
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- Each month, 400 million people use audio and calling on Messenger
- Each month, 17 billion photos are sent on Messenger
- Every day, 380 million stickers are sent on Messenger
- 22 million GIFs are sent each day
- People like to use messenger to message businesses
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- More than 2 billion messages are sent between people and businesses every month on Messenger!
If used correctly (in a non-spam way), bots can be very effective. Results have shown amazing open rates of 70-90% (email open rates sit at around 17-28%)
Depending on the complexity of the development, costs can vary. Please get in touch with us to discuss your individual business needs so we can provide you with a scope of work.